{"id":4018,"date":"2024-09-03T19:00:09","date_gmt":"2024-09-03T19:00:09","guid":{"rendered":"https:\/\/circular-slovakia.sk\/?p=4018"},"modified":"2024-09-03T19:31:21","modified_gmt":"2024-09-03T19:31:21","slug":"interview-jan-jonker-pri-prilezitosti-navstevy-podujatia-circular-summit-2024","status":"publish","type":"post","link":"https:\/\/circular-slovakia.sk\/en\/2024\/09\/03\/interview-jan-jonker-pri-prilezitosti-navstevy-podujatia-circular-summit-2024\/","title":{"rendered":"Interview: Jan Jonker pri pr\u00edle\u017eitosti n\u00e1v\u0161tevy podujatia Circular Summit 2024"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4018\" class=\"elementor elementor-4018\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d4d52a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d4d52a7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7bdb591\" data-id=\"7bdb591\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eaaa74c elementor-widget elementor-widget-spacer\" data-id=\"eaaa74c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a3bdbfa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a3bdbfa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3cbd709\" data-id=\"3cbd709\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66c989a elementor-widget elementor-widget-heading\" data-id=\"66c989a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.3 - 28-12-2021 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">Interview: Jan Jonker pri pr\u00edle\u017eitosti n\u00e1v\u0161tevy podujatia Circular Summit 2024<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-90cd66a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"90cd66a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6cdc87c\" data-id=\"6cdc87c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-252cd97 elementor-widget elementor-widget-text-editor\" data-id=\"252cd97\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.3 - 28-12-2021 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>9.4.2024 I\u00a0Tom\u00e1\u0161 Gre\u010dko (Denn\u00edkN)<\/p>\n<p><strong>Slovensku hroz\u00ed, \u017ee postav\u00ed za \u0161t\u00e1tne peniaze spa\u013eovne, ktor\u00e9 o\u00a0p\u00e4\u0165 rokov nebude potrebova\u0165. My v\u00a0Holandsku chceme niektor\u00e9 spa\u013eovne zatvori\u0165, hovor\u00ed\u00a0Jan Jonker, ktor\u00fd p\u00f4sob\u00ed ako profesor mana\u017ementu na univerzite v\u00a0holandskom Nijmegene.. \u201eFakt, \u017ee vykurujeme domy odpadom, znamen\u00e1, \u017ee sa tak pripravujeme o\u00a0hodnotn\u00e9 materi\u00e1ly,\u201c hovor\u00ed\u00a0Jonker, ktor\u00fd popri v\u00fdskumnej pr\u00e1ci asistuje podnikate\u013eom pri modernizovan\u00ed ich biznisu, aby bol udr\u017eate\u013enej\u0161\u00ed.<\/strong><\/p>\n<p><strong>V\u00a0Bratislave bol hos\u0165om konferencie Circular Summit o\u00a0takzvanej cirkul\u00e1rnej alebo tie\u017e obehovej ekonomike, ktor\u00fa zorganizovala platforma Circular Slovakia.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-be64717 elementor-section-boxed 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.elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-402441d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"402441d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8d69f05\" data-id=\"8d69f05\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0ee71d elementor-widget elementor-widget-text-editor\" data-id=\"a0ee71d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span lang=\"sk-SK\">Priznajme si, \u017ee n\u00e1zov cirkul\u00e1rna alebo obehov\u00e1 ekonomika znie ve\u013emi cudzo a odborne a \u013eudia nemaj\u00fa po\u0148atia, pre\u010do by ich to malo zauj\u00edma\u0165. \u010co si m\u00f4\u017eu pod t\u00fdm predstavi\u0165 pod\u013ea v\u00e1s?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Zoberte si napr\u00edklad na\u0161e mobiln\u00e9 telef\u00f3ny. Potrebujete si k\u00fapi\u0165 nov\u00fd? \u010co <\/span><span lang=\"sk-SK\">keby ste dostali novov-vyzeraj\u00faci telef\u00f3n, ktor\u00fd je v skuto\u010dnosti repasovan\u00fd &#8211; m\u00f4\u017eete ho vyu\u017e\u00edva\u0165 ako nov\u00fd, bez toho, aby museli nov\u00fd telef\u00f3n vyrobi\u0165. Zaberie to mo\u017eno tri, \u0161tyri roky a rovnak\u00fd koncept sa bude da\u0165 vyu\u017ei\u0165 aj pri in\u00fdch spotrebi\u010doch &#8211; napr\u00edkl<\/span><span lang=\"sk-SK\">ad pri pr\u00e1\u010dkach.<\/span><\/p>\n<p><span lang=\"sk-SK\">Uva\u017eova\u0165 cirkul\u00e1rne sa d\u00e1 u\u017e pri <\/span><span lang=\"sk-SK\">dizajnovan\u00ed<\/span><span lang=\"sk-SK\"> nejak\u00e9ho produktu. To znamen\u00e1, \u017ee telef\u00f3n rovno navrhnete sp\u00f4sobom, aby sa dali jednotliv\u00e9 jeho s\u00fa\u010diastky jednoducho rozobra\u0165 a pod\u013ea potreby vymeni\u0165. Netreba cel\u00fd telef\u00f3n zahadzova\u0165, ke\u010f sa pok<\/span><span lang=\"sk-SK\">az\u00ed, ako je to dnes.<\/span><\/p>\n<p><span lang=\"sk-SK\"><b>Ak\u00e1 \u010das\u0165 ekonomiky sa d\u00e1 zmeni\u0165 na cirkul\u00e1rnu?<\/b><\/span><\/p>\n<p><span lang=\"sk-SK\">V\u00e4\u010d\u0161ina politikov hovor\u00ed o ekonomike ako celku, to v\u0161ak nikdy nebude fungova\u0165. <\/span><\/p>\n<p><span lang=\"sk-SK\">S\u00fa dva pr\u00edstupy. Prv\u00fdm je udr\u017eate\u013enos\u0165. To znamen\u00e1, \u017ee vyr\u00e1bame to ist\u00e9, \u010do dnes, ale pou\u017e\u00edvame na to menej <\/span><span lang=\"sk-SK\">zdrojov. To znamen\u00e1 menej zne\u010dis\u0165ovania, men\u0161iu spotrebu energi\u00ed, vody a surov\u00edn a vedie to k zn\u00ed\u017eeniu emisi\u00ed sklen\u00edkov\u00fdch plynov.<\/span><\/p>\n<p><span lang=\"sk-SK\">A po druh\u00e9, d\u00e1 sa to dosiahnu\u0165 aj tak, \u017ee vyr\u00e1bame produkty, ktor\u00e9 sa daj\u00fa pou\u017e\u00edva\u0165 opakovane. <\/span><span lang=\"sk-SK\">Cirkul\u00e1rna ekonomika znamen\u00e1<\/span><span lang=\"sk-SK\"> aj to<\/span><span lang=\"sk-SK\">, <\/span><span lang=\"sk-SK\">\u017ee kovov\u00e9 \u010dasti zo stola, za ktor\u00fdm sed\u00edme alebo stoli\u010diek, sa daj\u00fa pou\u017ei\u0165 ako kov znovu. Nejde o ni\u010d nov\u00e9, v pr\u00edpade niektor\u00fdch materi\u00e1lov to tak dok\u00e1\u017eeme u\u017e stovky rokov. Teraz ide len o to, aby sme roz\u0161\u00edrili z\u00e1ber.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44e6577 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44e6577\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1775dde\" data-id=\"1775dde\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a00385b elementor-widget elementor-widget-image\" data-id=\"a00385b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.3 - 28-12-2021 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"683\" src=\"https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/06\/20240215-_ROD2989-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/06\/20240215-_ROD2989-1024x683.jpg 1024w, https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/06\/20240215-_ROD2989-300x200.jpg 300w, https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/06\/20240215-_ROD2989-768x512.jpg 768w, https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/06\/20240215-_ROD2989-1536x1024.jpg 1536w, https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/06\/20240215-_ROD2989-2048x1365.jpg 2048w, https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/06\/20240215-_ROD2989-18x12.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-02b91f0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"02b91f0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-03fe78a\" data-id=\"03fe78a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ea62b4 elementor-widget elementor-widget-text-editor\" data-id=\"4ea62b4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span lang=\"sk-SK\">Vr\u00e1tim sa e\u0161te k v\u00e1\u0161mu pr\u00edkladu s tele<\/span><span lang=\"sk-SK\">f\u00f3nom. V\u00e4\u010d\u0161inou by sa aj dnes dali opravi\u0165, ke\u010f sa pokazia, ale je to drah\u00e9 a \u013eu\u010fom sa viac oplat\u00ed k\u00fapi\u0165 si nov\u00fd.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Preto teraz Eur\u00f3pska \u00fania zav\u00e1dza pre spotrebite\u013eov pr\u00e1vo na opravu. Ale treba pripomen\u00fa\u0165, \u017ee od momentu prijatia novej eur\u00f3pskej legislat\u00edvy <\/span><span lang=\"sk-SK\">m\u00f4\u017ee trva\u0165 p\u00e4\u0165 aj sedem rokov, k\u00fdm sa za\u010dn\u00fa vyr\u00e1ba\u0165 zariadenia s opravite\u013en\u00fdm dizajnom.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Povedzme aj, \u017ee producenti v E\u00da sa nov\u00fdm pravidl\u00e1m prisp\u00f4sobia, \u010do v\u00fdrobcovia z tret\u00edch kraj\u00edn, napr\u00edklad \u00c1zie. Nestane sa tak, \u017ee pre nich to bude <\/span><span lang=\"sk-SK\">konkuren\u010dn\u00e1<\/span><span lang=\"sk-SK\"> v\u00fdhoda? <\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">V\u017edy budeme ma\u0165 kontrolu nad t\u00fdm, \u010do sa do Eur\u00f3pskej \u00fanie dov\u00e1\u017ea. \u00dania u\u017e mala odvahu pr\u00eds\u0165 s mechanizmom uhl\u00edkov\u00e9ho cla, ktor\u00e9 sa bude plati\u0165 za uhl\u00edkov\u00fa stopu dov\u00e1\u017ean\u00fdch komod\u00edt.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Ale aj toto clo sa bude t\u00fdka\u0165 len mal\u00e9ho okruhu surov\u00edn a tovarov.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Tak Eur<\/span><span lang=\"sk-SK\">\u00f3pska \u00fania funguje &#8211; za\u010dne v malom a potom, krok za krokom, sa to opatrenie roz\u0161\u00edri aj na in\u00e9 produkty.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bb38553 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bb38553\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-be685a9\" data-id=\"be685a9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fa6ed41 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"fa6ed41\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8b6860f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8b6860f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3eae429\" data-id=\"3eae429\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-085d104 elementor-widget elementor-widget-text-editor\" data-id=\"085d104\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span lang=\"sk-SK\">Aj tu sa zase bav\u00edme o nie\u010dom, \u010do bude trva\u0165 roky. M\u00f4\u017eeme si dovoli\u0165 \u010daka\u0165 tak dlho? Kedy sa do\u010dk\u00e1me toho, \u017ee hospod\u00e1rstvo sa podar\u00ed zmeni\u0165 na obehov\u00e9?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Nikdy, respekt\u00edve nedo\u010dk\u00e1me sa toho predt\u00fdm, ne\u017e zomriem. A to z jednoduch\u00e9ho d\u00f4vodu &#8211; obehov\u00e1 ekonomika je len jedno \u010das\u0165ou cel\u00e9ho hospod\u00e1rstva. Nejak\u00e1 \u010das\u0165 sa transformuje tak, \u017ee bude udr\u017eate\u013enej\u0161ia a in\u00e1 \u010das\u0165 sa zmen\u00ed na obehov\u00fa. \u00daprimne, to nejak\u00fd \u010das<\/span><span lang=\"sk-SK\"> trv\u00e1. Tak\u017ee ak nejak\u00fd politik dnes s\u013eubuje, \u017ee o dvadsa\u0165, \u010di tridsa\u0165 rokov sa d\u00e1 ekonomika transformova\u0165 na obehov\u00fa, je to nezmysel. Zmeny sa navy\u0161e dej\u00fa za pochodu &#8211; nedok\u00e1\u017eete dne\u0161n\u00e9 hospod\u00e1rstvo jednoducho vypn\u00fa\u0165 a nahradi\u0165 obehov\u00fdm.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Vyzna\u0165 sa v tom, \u010d<\/span><span lang=\"sk-SK\">o sa deje s odpadom, je v\u0161ak pre \u013eud\u00ed komplikovan\u00e9. Nerozumej\u00fa tomu &#8211; a bu\u010fme k sebe \u00faprimn\u00ed &#8211; ide o odpad, to nie je nijak zvl\u00e1\u0161\u0165 l\u00e1kav\u00e1 t\u00e9ma. Ako potom presved\u010di\u0165 politikov, obzvl\u00e1\u0161\u0165 t\u00fdch populistick\u00fdch, aby t\u00fa t\u00e9mu otv\u00e1rali a zav\u00e1dzali potrebn\u00e9 zmeny?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">V<\/span><span lang=\"sk-SK\"> Eur\u00f3pe m\u00e1me k dispoz\u00edci\u00ed iba obmedzen\u00e9 mno\u017estvo pr\u00edrodn\u00fdch zdrojov. R\u00e1d by som v slovnom spojen\u00ed cirkul\u00e1rna ekonomika pod\u010diarkol slovo ekonomika. Ak budeme zdroje, ktor\u00e9 m\u00e1me k dispoz\u00edci\u00ed vyu\u017e\u00edva\u0165 udr\u017eate\u013enej\u0161ie a lep\u0161ie, tak na tom v\u0161etci zarob\u00edme.<\/span><\/p>\n<p><span lang=\"sk-SK\">Ak do<\/span><span lang=\"sk-SK\">k\u00e1\u017eeme vyrobi\u0165 pr\u00e1\u010dku, ktor\u00e1 spotrebuje menej elektriny, vody a pr\u00e1\u0161ku a d\u00e1 sa \u013eah\u0161ie opravi\u0165, je to v\u00fdhodn\u00e9 pre t\u00fdch, ktor\u00ed si ju k\u00fapia. A v\u00fdrobca takejto pr\u00e1\u010dky m\u00f4\u017ee napr\u00edklad zarobi\u0165 viac na servisn\u00fdch slu\u017eb\u00e1ch.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Znie to logicky aj v\u00fdhodne. Potom je na m<\/span><span lang=\"sk-SK\">ieste ot\u00e1zka, pre\u010do to tak nefunguje vo ve\u013ekom u\u017e teraz?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Preto\u017ee posledn\u00fdch 30 rokov pou\u017e\u00edvame produkty tak, ako keby boli zdroje na plan\u00e9te nevy\u010derpate\u013en\u00e9 a negat\u00edvne dopady v\u00fdroby produktov nie s\u00fa zahrnut\u00e9 v ich cene.<\/span><\/p>\n<p><span lang=\"sk-SK\">Napr\u00edklad, n\u00e1klady za vyp\u00fa\u0161\u0165anie oxi<\/span><span lang=\"sk-SK\">du uhli\u010dit\u00e9ho, nie s\u00fa zahrnut\u00e9 v tom, ke\u010f \u0161of\u00e9rujete auto.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f960f7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f960f7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5eb4a63\" data-id=\"5eb4a63\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8914591 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8914591\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0f0162d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0f0162d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f4ae8d3\" data-id=\"f4ae8d3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9be864 elementor-widget elementor-widget-text-editor\" data-id=\"d9be864\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span lang=\"sk-SK\">Presne na to som ale nar\u00e1\u017eal, ke\u010f som spom\u00ednal populistick\u00fdch politikov. Nedok\u00e1\u017eem si predstavi\u0165, \u017ee niektor\u00fd z nich pr\u00edde a vyhl\u00e1si &#8211; odteraz budete plati\u0165 za ka\u017ed\u00fd liter sp\u00e1len\u00e9ho benz\u00ednu o euro <\/span><span lang=\"sk-SK\">viac. Alebo, budete plati\u0165 viac za rifle, preto\u017ee na ich v\u00fdrobu sa spotrebovalo prive\u013ea vody.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">To sa men\u00ed. A je to aj d\u00f4vod, pre\u010do mnoho \u013eud\u00ed nem\u00e1 rado Eur\u00f3psku \u00faniu. T\u00e1 pripravuje napr\u00edklad legislat\u00edvny bal\u00ed\u010dek, ktor\u00fd v\u00fdrobcov v r\u00f4znych odvetviach don\u00fati e<\/span><span lang=\"sk-SK\">liminova\u0165 negat\u00edvne vplyvy na \u017eivotn\u00e9 prostredie.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Ako preda\u0165 t\u00fato my\u0161lienku \u013eu\u010fom, ktor\u00fdch ako prv\u00e9 napadne, \u017ee ide o obmedzovanie a zvy\u0161ovanie cien?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">V prvom rade mus\u00edme \u00eds\u0165 do minulosti a uvedomi\u0165 si, \u017ee to, \u010do sme platili za tovary doteraz, to nie s\u00fa re\u00e1<\/span><span lang=\"sk-SK\">lne ceny. Tri\u010dko vyroben\u00e9 s pomocou lacnej pr\u00e1ce, chemik\u00e1li\u00ed, mno\u017estva vody a dovezen\u00e9 cez pol plan\u00e9ty, jednoducho nem\u00f4\u017ee st\u00e1\u0165 zop\u00e1r eur.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Ob\u00e1vam sa, \u017ee v\u00e4\u010d\u0161inu \u013eud\u00ed to netr\u00e1pi. K\u00fapili si lacn\u00e9 tri\u010dko, lebo to\u013eko vtedy st\u00e1lo, nebud\u00fa ma\u0165 pocit, \u017ee by mali te<\/span><span lang=\"sk-SK\">raz na seba prevzia\u0165 zodpovednos\u0165, \u017ee ho niekedy v minulosti niekto zle <\/span><span lang=\"sk-SK\">nacenil<\/span><span lang=\"sk-SK\">.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">To o \u010dom hovor\u00edm, je zmena v tomto uva\u017eovan\u00ed. V minulosti boli v\u0161etci nad\u0161en\u00ed z toho, ako je v\u0161etko lacn\u00e9. Pos\u00favame sa do doby, ke\u010f si to jednoducho nem\u00f4\u017eeme dovoli\u0165. Ja som z<\/span><span lang=\"sk-SK\"> krajiny, kde sme boli zvyknut\u00ed, \u017ee voda je zadarmo. Posledn\u00fdch p\u00e4\u0165 rokov r\u00e1stla cena vody o 15 percent ka\u017ed\u00fd rok. Preto\u017ee sme z ni\u010doho ni\u010d za\u010dali ma\u0165 s vodou probl\u00e9my, uvedomili sme si, \u017ee nem\u00f4\u017ee by\u0165 zadarmo. O takejto zmene hovor\u00edm. A samozrejme, \u017ee nie <\/span><span lang=\"sk-SK\">ka\u017ed\u00e9mu sa to p\u00e1\u010di. Ale \u013eudia sa postupne u\u010dia \u017ei\u0165 v novej realite. Zoberte si napr\u00edklad, \u017ee pred piatimi rokmi sme nedok\u00e1zali ani vyslovi\u0165 slovo sol\u00e1rny panel. Tak\u00e9 nie\u010do mali na dome iba \u010dud\u00e1ci. Teraz je z toho masovo roz\u0161\u00edren\u00fd biznis. Kto nem\u00e1 na dome s<\/span><span lang=\"sk-SK\">ol\u00e1rne panely je hlup\u00e1k. A pre\u010do? Lebo ceny energi\u00ed i\u0161li hore. Verte mi, \u017ee do nieko\u013ek\u00fdch rokov uvid\u00edme to ist\u00e9 v aj pr\u00edpade vody a za\u010dn\u00fa vznika\u0165 lok\u00e1lne syst\u00e9my na jej vracanie do obehu.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f41275b\" data-id=\"f41275b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cf71d3b elementor-widget elementor-widget-image\" data-id=\"cf71d3b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"599\" height=\"802\" src=\"https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/09\/Jan-Jonker.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/09\/Jan-Jonker.webp 599w, https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/09\/Jan-Jonker-224x300.webp 224w, https:\/\/circular-slovakia.sk\/wp-content\/uploads\/2024\/09\/Jan-Jonker-9x12.webp 9w\" sizes=\"(max-width: 599px) 100vw, 599px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d28dc8d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d28dc8d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-995b534\" data-id=\"995b534\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c17d291 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c17d291\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d5f6efa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d5f6efa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f7669f9\" data-id=\"f7669f9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f487cfa elementor-widget elementor-widget-text-editor\" data-id=\"f487cfa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span lang=\"sk-SK\">Dovol\u00edm si v mene mnoh\u00fdch \u013eud\u00ed zapochybova\u0165, \u017ee tak\u00e9to zmeny si m\u00f4\u017eu<\/span><span lang=\"sk-SK\"> dovoli\u0165 bohat\u00e9 krajiny ako je Holandsko, ale nie Slovensko.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Samozrejme. Ale nezabudnime, \u017ee aj u n\u00e1s to nejak\u00fa dobu trvalo. Prv\u00e9 strat\u00e9gie pre obehov\u00fa ekonomiku u n\u00e1s v Holandsku nikto ne\u010d\u00edtal. Teraz m\u00e1me u\u017e asi tretiu verziu n\u00e1rodn\u00e9ho programu. A samozre<\/span><span lang=\"sk-SK\">jme, \u017ee to chcelo aj \u013eud\u00ed vo vl\u00e1de, ktor\u00ed povedali, \u017ee na t\u00fdchto projektoch id\u00fa pracova\u0165, preto\u017ee s\u00fa d\u00f4le\u017eit\u00e9.<\/span><\/p>\n<p><span lang=\"sk-SK\">Od roku 2027 aj u v\u00e1s na Slovensku za\u010dn\u00fa \u013eudia plati\u0165 za vyp\u00fa\u0161\u0165anie oxidu uhli\u010dit\u00e9ho (v sektore budov a dopravy, pozn. red.). V\u00e4\u010d\u0161ina \u013eud\u00ed o tom <\/span><span lang=\"sk-SK\">netu\u0161\u00ed. Moja ot\u00e1zka na va\u0161ich politikov je &#8211; \u010do mienite u\u017e teraz urobi\u0165 pre to, aby to nerozhnevalo \u013eud\u00ed a ako pl\u00e1nujete takto z\u00edskan\u00e9 peniaze vyu\u017ei\u0165.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Ako by sa pod\u013ea v\u00e1s mali vyu\u017ei\u0165, aby to \u013eud\u00ed nerozhnevalo?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Napr\u00edklad m\u00f4\u017ee \u0161t\u00e1t zavies\u0165 dot\u00e1cie na n\u00e1kup a<\/span><span lang=\"sk-SK\">lebo pren\u00e1jom elektromobilov. <\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Po\u010fme e\u0161te sp\u00e4\u0165 k odpadom. S\u00fa\u010dasn\u00fd minister \u017eivotn\u00e9ho prostredia Tom\u00e1\u0161 Taraba hovor\u00ed, \u017ee na Slovensku potrebujeme vybudova\u0165 tri alebo \u0161tyri nov\u00e9 spa\u013eovne komun\u00e1lneho odpadu.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Preto\u017ee, pri v\u0161etkej \u00facte, ste majstrami v skl\u00e1dkov<\/span><span lang=\"sk-SK\">an\u00ed.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">\u00c1no, to sme. Na skl\u00e1dke kon\u010d\u00ed zhruba polovica odpadu.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Tak\u017ee sp\u00e1li\u0165 odpad znie l\u00e1kavo, nie? A e\u0161te ke\u010f sa pri tom vyrob\u00ed energia napr\u00edklad na vykurovanie dom\u00e1cnost\u00ed. Fantastick\u00e9. <\/span><span lang=\"sk-SK\">Akur\u00e1t, \u017ee pritom zab\u00fadame, \u017ee Eur\u00f3pska \u00fania ma nadbyto\u010dn\u00e9 kapacity na sp<\/span><span lang=\"sk-SK\">a\u013eovanie odpadu. Napr\u00edklad u n\u00e1s v Holandsku m\u00e1me mysl\u00edm tri alebo \u0161tyri spa\u013eovne.<\/span><\/p>\n<p><span lang=\"sk-SK\"><b>Pozrel som si to &#8211; spa\u013eujete 42 percent odpadu.<\/b><\/span><\/p>\n<p><span lang=\"sk-SK\">\u00c1no, a <\/span><span lang=\"sk-SK\">chceme<\/span><span lang=\"sk-SK\"> to \u010d\u00edslo zn\u00ed\u017ei\u0165. Chceli by sme niektor\u00e9 spa\u013eovne zatvori\u0165. Fakt, \u017ee vykurujeme domy odpadom znamen\u00e1, \u017ee sa tak pripravujeme o hodnotn\u00e9 materi\u00e1ly. To je predsa \u00faplne na hlavu.<\/span><\/p>\n<p><span lang=\"sk-SK\">Ak dnes v\u00e1\u0161 minister \u017eivotn\u00e9ho prostredia rozm\u00fd\u0161\u013ea nad t\u00fdm, \u017ee probl\u00e9m so skl\u00e1dk<\/span><span lang=\"sk-SK\">ami sa vyrie\u0161i s pomocou spa\u013eovn\u00ed postaven\u00fdch za \u0161t\u00e1tne peniaze, tak riskuje, \u017ee sa investuj\u00fa do nie\u010doho, \u010do o p\u00e4\u0165 rokov nebudete potrebova\u0165.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba3b5cf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba3b5cf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f1e7fb7\" data-id=\"f1e7fb7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3dc470e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3dc470e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e1dd14 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e1dd14\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fd143c3\" data-id=\"fd143c3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-89f02c1 elementor-widget elementor-widget-text-editor\" data-id=\"89f02c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span lang=\"sk-SK\">Z\u00e1stanci spa\u013eovania na Slovensku tvrdia, \u017ee spa\u013eova\u0165 sa bude iba nerecyklovate\u013en\u00fd odpad.<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">To je iba te\u00f3ria. Preto\u017ee<\/span><span lang=\"sk-SK\"> najsk\u00f4r by ste ten recyklovate\u013en\u00fd a nerecyklovate\u013en\u00fd odpadu museli od seba oddeli\u0165 a na to je potrebn\u00e9 vybudova\u0165 pomerne dos\u0165 drah\u00e9 triediace linky. Niekto ich mus\u00ed postavi\u0165 a prev\u00e1dzkova\u0165, ale nezd\u00e1 sa, \u017ee by ste zapracovali na tom, aby sa to aj <\/span><span lang=\"sk-SK\">oplatilo<\/span><span lang=\"sk-SK\">. Bez toho to nem\u00f4\u017ee fungova\u0165.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Pred na\u0161im rozhovorom ste predn\u00e1\u0161ali na <\/span><span lang=\"sk-SK\">konferencii o cirkul\u00e1rnej ekonomike<\/span><span lang=\"sk-SK\">. Ak\u00e9 typy biznisov mali o \u0148u najv\u00e4\u010d\u0161\u00ed z\u00e1ujem?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Stretol som ve\u013ea \u013eud\u00ed, ktor\u00ed rozbiehaj\u00fa firmy pre obehov\u00fa ekonomiku. Napr\u00edklad spolo\u010dnosti, ktor\u00e9 sa vy<\/span><span lang=\"sk-SK\">v\u00edjaj\u00fa syst\u00e9my na op\u00e4tovn\u00e9 vyu\u017e\u00edvanie odpadov\u00fdch v\u00f4d v priemysle. Konzultantov, ktor\u00ed radia klientom ako pred\u013a\u017ei\u0165 \u017eivotn\u00fd cyklus produktov, zn\u00ed\u017ei\u0165 ich uhl\u00edkov\u00fa stopu. Bavil som sa s \u013eu\u010fmi z energetiky, ktor\u00ed pracuj\u00fa na tom, aby o 15 rokov boli ich prev\u00e1dzk<\/span><span lang=\"sk-SK\">y uhl\u00edkovo neutr\u00e1lne. A s \u013eu\u010fmi, ktor\u00ed pracuj\u00fa pre platformy sp\u00e1jaj\u00face r\u00f4znych expertov.<\/span><\/p>\n<p><b><span lang=\"sk-SK\">Moja sk\u00fasenos\u0165 z rozhovorov s mana\u017e\u00e9rmi slovensk\u00e9ho priemyslu je tak\u00e1, \u017ee t\u00e9me obehov\u00e9ho hospod\u00e1rstva celkom neveria. Vravia, \u017ee je to s\u00edce pekn\u00e9, ale v praxi si nedok<\/span><span lang=\"sk-SK\">\u00e1\u017eu predstavi\u0165, \u017ee by sa takto transformovala v\u00e4\u010d\u0161ina ich biznisu.<\/span><\/b><\/p>\n<p><span lang=\"sk-SK\">Pre\u010do?<\/span><\/p>\n<p><b><span lang=\"sk-SK\">Preto\u017ee prejs\u0165 na obehov\u00fd sp\u00f4sob v\u00fdroby si vy\u017eaduje ve\u013ek\u00e9 invest\u00edcie a oni sa ob\u00e1vaj\u00fa, \u017ee by to vyu\u017eili ich konkurenti z tret\u00edch kraj\u00edn, najm\u00e4 z \u00c1zie. Tak\u017ee nakoniec to v\u017edy skon\u010d\u00ed p<\/span><span lang=\"sk-SK\">ri tom, \u017ee v \u010c\u00edne to robi\u0165 nemusia, tak pre\u010do by mali oni. A do toho <\/span><span lang=\"sk-SK\">pou\u017eij\u00fa<\/span><span lang=\"sk-SK\"> argument, \u017ee im ide o udr\u017eanie zamestnanosti.<\/span><\/b><\/p>\n<p><span lang=\"sk-SK\">Vyhovuje im, ke\u010f veci funguj\u00fa ako doteraz. Oni postavili svoj biznis na takzvanej &#8220;line\u00e1rnej&#8221; ekonomike (ide o hospod\u00e1rsky model v\u00fdro<\/span><span lang=\"sk-SK\">by, ke\u010f sa na v\u00fdrobu v\u00fdrobku pou\u017e\u00edvaj\u00fa st\u00e1le nov\u00e9 suroviny a po skon\u010den\u00ed \u017eivotnosti sa z tovarov st\u00e1va odpad, dokonca aj vtedy, ak by sa dal op\u00e4tovne zhodnoti\u0165 &#8211; pozn. red.). V\u0161etky pravidl\u00e1, ak\u00fdmi sa dne\u0161n\u00e1 ekonomika, ale aj politici riadia, vznikli pod\u013ea<\/span><span lang=\"sk-SK\"> z\u00e1konov line\u00e1rnej ekonomiky.<\/span><\/p>\n<p><span lang=\"sk-SK\">To, o \u010do sa teraz sna\u017e\u00edme, je \u00fapln\u00e1 zmena pravidiel hry.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-82a3e62 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"82a3e62\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d1fdd6\" data-id=\"4d1fdd6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-baf474e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"baf474e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e587ca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e587ca\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0e9d58c\" data-id=\"0e9d58c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-297b3c7 elementor-widget elementor-widget-text-editor\" data-id=\"297b3c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong><span lang=\"sk-SK\">Kto by mal t\u00fato revol\u00faciu pod\u013ea v\u00e1s vies\u0165 &#8211; kto m\u00e1 by\u0165 l\u00eddrom? Politici, firmy alebo spotrebitelia?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Hovor\u00edme o tom, \u017ee zmena sa mus\u00ed udia\u0165 vo firm\u00e1ch a mus\u00ed sa udia\u0165 aj <\/span><span lang=\"sk-SK\">medzi firmami. Hodnotov\u00e9 re\u0165azce v ekonomike treba vybudova\u0165 odznova. Samozrejme, \u017ee ke\u010f toto po\u010d\u00favaj\u00fa mnoh\u00ed \u013eudia, tak je im to na smiech. Ale iba do momentu, ke\u010f za\u010dne by\u0165 situ\u00e1cia v\u00e1\u017ena.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">\u010co t\u00fdm mysl\u00edte?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Napr\u00edklad, ke\u010f sa ceny nie\u010doho zv\u00fd\u0161ia z ni\u010doho ni\u010d<\/span><span lang=\"sk-SK\"> osem alebo dev\u00e4\u0165n\u00e1sobne, napr\u00edklad z d\u00f4vodu, \u017ee nejakej suroviny za\u010dne by\u0165 nedostatok. Alebo ke\u010f je ohrozen\u00e9 nie\u010do, \u010do m\u00e1 pre n\u00e1s ako spolo\u010dnos\u0165 ve\u013ek\u00fa hodnotu &#8211; napr\u00edklad zdravie. \u010coraz viac \u013eud\u00ed si uvedomuje, \u017ee chce \u017ei\u0165 v zdravom prostred\u00ed a t\u00fdm vznik\u00e1 <\/span><span lang=\"sk-SK\">aj nov\u00e1 spolo\u010densk\u00e1 objedn\u00e1vka. Alebo m\u00f4\u017ee \u00eds\u0165 o nov\u00e9 technol\u00f3gie &#8211; zrazu s\u00fa popul\u00e1rne a v\u0161etci ich chc\u00fa, napr\u00edklad sol\u00e1rne panely. A zrazu vznikne trh a nov\u00fd biznis &#8211; s panelmi, in\u0161tal\u00e1ciami, servisom &#8211; ale aj pracovn\u00e9 pr\u00edle\u017eitosti pre desa\u0165tis\u00edce \u013eud\u00ed.<\/span><\/p>\n<p><span lang=\"sk-SK\">\u0160<\/span><span lang=\"sk-SK\">ikovn\u00ed podnikatelia rozm\u00fd\u0161\u013eaj\u00fa, ako tak\u00e9to pr\u00edle\u017eitosti vyu\u017ei\u0165, vym\u00fd\u0161\u013eaj\u00fa alternat\u00edvne biznis modely. Predstavte si napr\u00edklad niekoho, kto za\u010dne pestova\u0165 organick\u00fd materi\u00e1l, z ktor\u00e9ho by sa dali vyr\u00e1ba\u0165 stavebn\u00e9 diely. Zrazu tu m\u00e1te zauj\u00edmav\u00fd nov\u00fd trh.<\/span><\/p>\n<p><strong><span lang=\"sk-SK\">Aj <\/span><span lang=\"sk-SK\">lacnej\u0161ie domy?<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">Nakoniec \u00e1no. Preto\u017ee budovy bud\u00fa zdrav\u0161ie, lep\u0161ie izolovan\u00e9 a t\u00fdm p\u00e1dom energeticky \u00faspornej\u0161ie, bud\u00fa sa da\u0165 \u013eah\u0161ie zrecyklova\u0165 a zn\u00ed\u017ei sa ich uhl\u00edkov\u00e1 stopa. \u010co je nie\u010do, za \u010do o chv\u00ed\u013eu budeme musie\u0165 plati\u0165.<\/span><\/p>\n<p><span lang=\"sk-SK\">To je pod\u013ea m\u0148a bud\u00facnos\u0165.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a7d2960 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a7d2960\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-878ca39\" data-id=\"878ca39\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d206ac5 elementor-widget elementor-widget-text-editor\" data-id=\"d206ac5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<table class=\"first-row first-col no-vband docx_mriekatabuky\"><colgroup><col \/><\/colgroup>\n<tbody>\n<tr>\n<td>\n<p><strong><span lang=\"sk-SK\">Jan<\/span> <span lang=\"sk-SK\">Jonker<\/span><\/strong><\/p>\n<p><span lang=\"sk-SK\">J<\/span><span lang=\"sk-SK\">e odborn\u00edkom v oblasti udr\u017eate\u013en\u00e9ho rozvoja podnikov. Pracuje ako profesor na <\/span><span lang=\"sk-SK\">Nijmegen<\/span> <span lang=\"sk-SK\">School<\/span> <span lang=\"sk-SK\">of<\/span> <span lang=\"sk-SK\">Management<\/span><span lang=\"sk-SK\"> na <\/span><span lang=\"sk-SK\">Radboud<\/span> <span lang=\"sk-SK\">University<\/span> <span lang=\"sk-SK\">Nijmegen<\/span> <span lang=\"sk-SK\">v Holandsku<\/span><span lang=\"sk-SK\">, kde vedie katedru Udr\u017eate\u013en\u00e9ho podnikania.<\/span><\/p>\n<p><span lang=\"sk-SK\">Zaober\u00e1 sa<\/span><span lang=\"sk-SK\"> rozvoj<\/span><span lang=\"sk-SK\">om <\/span><span lang=\"sk-SK\">biznisov\u00fdch<\/span><span lang=\"sk-SK\"> strat\u00e9gi\u00ed udr\u017eate\u013enosti a nov\u00fdch obchodn\u00fdch modelov. Mo\u017eno ho pova\u017eova\u0165 sk\u00f4r za akademick\u00e9ho podnikate\u013ea ne\u017e za z\u00e1kladn\u00e9ho v\u00fdskumn\u00edka. <\/span><\/p>\n<p><span lang=\"sk-SK\">Sedem rokov po sebe (2009 &#8211; 2015) bol nominovan\u00fd <\/span><span lang=\"sk-SK\">do rebr\u00ed\u010dka<\/span><span lang=\"sk-SK\"> 100 najvplyvnej\u0161\u00edch &#8220;zelen\u00fdch&#8221; \u013eud\u00ed&#8221; v Holandsku. <\/span><span lang=\"sk-SK\">Bol autorom alebo <\/span><span lang=\"sk-SK\">spoluatorom<\/span><span lang=\"sk-SK\"> desiatok publik\u00e1ci\u00ed a\u00a0vy\u0161e stovky vedeck\u00fdch textov. P<\/span><span lang=\"sk-SK\">\u00f4sobil ako hos\u0165uj\u00faci profesor v Spojen<\/span><span lang=\"sk-SK\">\u00fdch<\/span><span lang=\"sk-SK\"> \u0161t\u00e1t<\/span><span lang=\"sk-SK\">och<\/span><span lang=\"sk-SK\">, Franc\u00fazsk<\/span><span lang=\"sk-SK\">u<\/span><span lang=\"sk-SK\">, D\u00e1nsk<\/span><span lang=\"sk-SK\">u<\/span><span lang=\"sk-SK\">, Austr\u00e1li<\/span><span lang=\"sk-SK\">i<\/span><span lang=\"sk-SK\">, Taliansk<\/span><span lang=\"sk-SK\">u<\/span><span lang=\"sk-SK\">, \u0160panielsk<\/span><span lang=\"sk-SK\">u<\/span><span lang=\"sk-SK\">, N\u00f3rsk<\/span><span lang=\"sk-SK\">u<\/span><span lang=\"sk-SK\">, Marok<\/span><span lang=\"sk-SK\">u<\/span><span lang=\"sk-SK\">, Nemeck<\/span><span lang=\"sk-SK\">u<\/span><span lang=\"sk-SK\">, <\/span><span lang=\"sk-SK\">v <\/span><span lang=\"sk-SK\">Po\u013esk<\/span><span lang=\"sk-SK\">u<\/span> <span lang=\"sk-SK\">a<\/span><span lang=\"sk-SK\">\u00a0aj v <\/span><span lang=\"sk-SK\">\u010c\u00edn<\/span><span lang=\"sk-SK\">e<\/span><span lang=\"sk-SK\">.<\/span><\/p>\n<p><strong>Stahnite su publik\u00e1ciu zdarma ako dar od prof. Jonkera:\u00a0<\/strong><\/p>\n<p><strong> https:\/\/link.springer.com\/book\/10.1007\/978-3-030-78157-6<\/strong><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Interview: Jan Jonker pri pr\u00edle\u017eitosti n\u00e1v\u0161tevy podujatia Circular Summit 2024 9.4.2024 I\u00a0Tom\u00e1\u0161 Gre\u010dko (Denn\u00edkN) Slovensku hroz\u00ed, \u017ee postav\u00ed za \u0161t\u00e1tne peniaze spa\u013eovne, ktor\u00e9 o\u00a0p\u00e4\u0165 rokov nebude potrebova\u0165. My v\u00a0Holandsku chceme niektor\u00e9 spa\u013eovne zatvori\u0165, hovor\u00ed\u00a0Jan Jonker, ktor\u00fd p\u00f4sob\u00ed ako profesor mana\u017ementu na univerzite v\u00a0holandskom Nijmegene.. \u201eFakt, \u017ee vykurujeme domy odpadom, znamen\u00e1, \u017ee sa tak pripravujeme o\u00a0hodnotn\u00e9 &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/circular-slovakia.sk\/en\/2024\/09\/03\/interview-jan-jonker-pri-prilezitosti-navstevy-podujatia-circular-summit-2024\/\"> <span class=\"screen-reader-text\">Interview: Jan Jonker pri pr\u00edle\u017eitosti n\u00e1v\u0161tevy podujatia Circular Summit 2024<\/span> Read More &raquo;<\/a><\/p>","protected":false},"author":52,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"","site-content-layout":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/posts\/4018"}],"collection":[{"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/comments?post=4018"}],"version-history":[{"count":6,"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/posts\/4018\/revisions"}],"predecessor-version":[{"id":4030,"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/posts\/4018\/revisions\/4030"}],"wp:attachment":[{"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/media?parent=4018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/categories?post=4018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/circular-slovakia.sk\/en\/wp-json\/wp\/v2\/tags?post=4018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}